DETUROPE - The Central European Journal of Regional Development and Tourism 2020, 12(2):18-38 | DOI: 10.32725/det.2020.010

How Satisfied Are the Inhabitants of the Balaton Region with Their Settlement?

Hajnalka Fekete-Berzsenyia, Zsuzsanna Banászb
a University of Pannonia, Faculty of Business and Economics, Department of Accountancy and Controlling, Egyetem u. 10., Veszprém, Hungary, H-8200
b University of Pannonia, Faculty of Business and Economics, Department of Quantitative Methods, Egyetem u. 10., Veszprém, Hungary, H-8200

Keywords: Balaton region, settlement factors, importance, satisfaction, quantitative analysis

The subject of the study is the satisfaction of the inhabitants of the Lake Balaton tourism development area (Hungary) with the settlement factors, compared to their importance. The research aims to answer the following two research questions. 1) Which settlement factors is the local population most dissatisfied with? 2) How strong is the relationship between the importance and satisfaction with the municipal factors, and the overall satisfaction of the locals with their settlement? The latter may also influence whether locals recommend their settlement or not as a place of residence or a destination for their acquaintances. The data used to answer the research questions are derived from a primary questionnaire survey collected during the years 2018-2019 (the sample element number is 1201 persons). Descriptive statistics and relationship analyses were applied as the method of research. From the differences between the importance of settlement factors and the satisfaction with these factors, decision-makers can infer the use of development resources if they wish to improve the well-being and quality of life of the local population.

Published: July 31, 2020  Show citation

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Fekete-Berzsenyi, H., & Banász, Z. (2020). How Satisfied Are the Inhabitants of the Balaton Region with Their Settlement? DETUROPE - The Central European Journal of Regional Development and Tourism, 12(2), 18-38. doi: 10.32725/det.2020.010
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