DETUROPE - The Central European Journal of Regional Development and Tourism, 2022 (vol. 14), issue 2

Original scientific paper

Influence of intensive water management and water quality on recreation and business in tourism

Zuzana Dvořáková Líąková, Dagmar ©kodová Parmová, Alexander Fehér, Jana Novotná, Alfred Krogmann

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):4-22 | DOI: 10.32725/det.2022.011  

The main aim of the current study was to find out the influence of intensive water management in ponds and related water quality on recreation and business in tourism during the months of June, July and August in the area of the ponds in the Třeboň region, CZECHIA. The most important characteristics of different types of tourism were defined from the point of view of Czech and foreign literature and were subsequently characterized for a particular area. Another issue discussed here, is the influence of tourism on the particular area. In this perspective, the first part of the paper describes a theoretical outline of the aforementioned issue in light...

Food and Beer Matching to Promote Destinations: A Central and Eastern European Perspective

Elizabeth M. Ineson, Richard H. Smith, Adrian T. Barsby

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):23-44 | DOI: 10.32725/det.2022.012  

The purpose of the study is to determine and evaluate Central and Eastern European (CEE) consumers’ food and beer matching preferences with a view to encouraging tourism stakeholders to promote local destinations. A literature review determined the characteristics of beer that interacted with different types of food and revealed issues for consideration when matching beer with food. A series of tasting sessions was conducted with 214 hospitality and tourism, food and beverage educators and industrialists from six CEE countries, comprising roughly equal numbers of males and females aged from 20 to 64. Seven foods (oily, acidic, salty, mild and...

Microbreweries in the Czech Republic: How does a connection to the local place influence marketing communication?

Tomáą Kincl, Jiří Sláma, Václav Bystřický, Monika Březinová, Irena Stejskalová

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):45-61 | DOI: 10.32725/det.2022.013  

Place-based brands emphasize local identity through connection to the local place where they realize their business. The marketing strategy that emphasizes local attributes to strengthen the local identity is called neolocalism. A strategy in which companies closely linked to their place of business use elements of neolocalism in their communication has become common in recent years and is typical for microbreweries. This article aims to answer the question if there are differences in marketing communication mixes of microbreweries having their own local points of sale, and if the location of that local point of sale (i.e., in the center of the town,...

Bibliometric Analysis of Diaspora Tourism Studies

Kartal Doğukan Çiki

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):62-81 | DOI: 10.32725/det.2022.014  

The aim of this study is to review the studies of diaspora tourism, which is getting more and more attention by tourism scholars. To achieve this goal, bibliometric and visualization analyzes were used. “The most productive journals”, “the most cited studies”, “the most productive authors”, “the annual number of publications”, “the most contributing organizations”, and “the most contributing countries” parameters based on WoS database were examined. VOSviewer software was used to reveal the leading trends in the diaspora tourism literature. Thirty-seven studies were found with...

Online Customer Engagement in the Hospitality Industry: A Mixed Method Research

Buket Komsuoğlu, Aydın Çevirgen

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):82-107 | DOI: 10.32725/det.2022.015  

Focusing on accommodation establishments, such as hotels, this study examines the factors that lead customers to engage in social media platforms and determines whether the importance of these factors differs according to the customers’ demography. We used exploratory sequential mixed method research (MMR) design. Customer reviews on the Facebook page of a 5-star hotel in Alanya, Turkey analyzed for the qualitative part of the study. Subsequently, in the quantitative part, a questionnaire was created based on the results of the qualitative study and the relevant literature. The quantitative part employed the convenience sampling method...

The implementation of the circular economy requirements among Hungarian enterprises – capital versus countryside

Hajnalka Fekete-Berzsenyi, Melinda Koczor-Keul, Tamás Molnár

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):108-126 | DOI: 10.32725/det.2022.016  

In the spirit of sustainability business organisations have also put the circular approach to the forefront, and are trying to conduct their activities accordingly. They are developing technological improvements, innovative products and services to reduce their environmental footprint. The importance of protecting the environment and the principles of the circular economy have become key competitiveness factors. This study presents the commitment to the circular economy approach at the level of economic organizations. The survey included the 5,000 largest enterprises based on the number of employees established in Hungary in the form of an electronic...

Memorable Tourism Experience in Slow Cities: A Netnographic Analysis in the Case of Halfeti

Samet Çevik, Semih Sariipek

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):127-151 | DOI: 10.32725/det.2022.017  

The study aims to explore the components of foreign tourists’ memorable tourism experience about Halfeti which is one of the slow tourism destinations of Turkey. The study seeks to answer the questions of “In what expressions do tourists describe their Halfeti experiences?”, “What are the factors that tourists focus on in their description of Halfeti experiences?” and “How does the title of slow city affect tourists’ Halfeti experiences?”. The study is qualitative and netnography design was used in the research. To access the experiences of foreign tourists visiting Halfeti, the Tripadvisor platform...

Farm Profitability and Agritourism in the EU – Does size matter?

Zsuzsanna Bacsi, Péter Szálteleki

DETUROPE - The Central European Journal of Regional Development and Tourism 2022, 14(2):152-171 | DOI: 10.32725/det.2022.018  

Agritourism is an activity which represents the non-traditional roles of the countryside: food production, environmental values, the beauty of landscapes, cultural heritage and traditional lifestyles, contributing to income diversification. Thus agritourism is expected to help improve farm performance in terms of incomes, profitability and efficiency. While extensive empirical research has been done about this issue in the USA, relatively few results are known for Europe. The present paper deals with the impacts of agritourism revenues on the farm profitability and farm performance in the 28 countries of the EU (including Britain), from 2004...